BIG DATA & HEALTHCARE ANALYTICS: A HIMSS EVENT

San Francisco, CA
June 13-14, 2018

Why Hospitals Need to Adopt a 'Retail Mindset' When it Comes to Analytics

By Mike Miliard

With rising drug costs, value-based care, changes in reimbursement rules and more demanding consumers, there's no shortage of things that can change in a year. That means hospital IT departments need to employ quicker, more agile analytics that enable them to pivot in response to fast-changing conditions. 

And that’s why Dana Darger, who has been director of pharmacy at Rapid City (South Dakota) Regional Hospital for more than 15 years, said healthcare organizations need to think more like stores when it comes to issues of dollars and cents.

"Hospitals have never behaved with what I'll call a retail mindset,” Darger said. “Retail stores can tell you what they make on everything."

About two years ago, Rapid City Regional "emancipated a big chunk of the pharmacy department and a couple other pieces of the organization to create a retail-based organization inside the hospital," Darger explained. "We completely unencumbered them from the hospital machine and said, 'Go behave like a retail organization and let's see what you can do.'

Read more on Healthcare IT News.

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